GRAHAM KELLY, Executive Creative Director, Asia, TBWA \ Tequila

Graham joined TBWA/Tequila, as “Creative Integrator” in January 2007. In addition to acting as Executive Creative Director of TBWA/Tequila Singapore, Graham plays a key role in developing a fully-integrated creative offering. Graham is also a creative resource for other TBWA/Tequila offices in Asia. Graham has made his mark at the agency by winning the Singapore Airlines business - arguably Asia’s most prestigious account win - after four months in the job.

Graham’s previous appointment was at BBH Japan where he was tasked in strengthening the agency’s creative offering across all media. He has also been with Saatchi & Saatchi Singapore, Ogilvy Interactive, and Leo Burnett Singapore.

Graham’s print and TV work has been awarded at shows such as: Asia-Pacific Adfest, Media Awards, The One Show, Clio, Cannes, D&AD and Communication Arts. He has won a cross-section of all the major DM awards: Caples, Echos and the Asian Direct Marketing awards.