The Future Consumer

James Chadwick, Head of Strategy, MindShare Asia-Pacific

James joined Mindshare Asia-Pacific in Singapore in August 2005, where he oversees all Asian strategy and research initiatives and communications planning development. Since 1994, James has managed several pan-Asian research and marketing teams, on both the agency (Ogilvy, Grey) and client (Intel) side. James was also VP Marketing at Asiacontent.com, which launched 30 local-language sites (MTV, E!Online, CNET, DoubleClick, etc) and raised US$120m, mainly via a Nasdaq IPO. James graduated with an English degree (first class) from Oxford University, and has lived in Singapore for the past 10 years